D – there IS a justification. Because there are only so many weeks in the season, and the PGA Tour had the leverage, they could continually bump prices up because there were always more companies wanting to take the place of the former sponsor.

I agree with you that paying the winner more than $1 million is a big gaudy – but it’s what the market allowed.

That swing may have reached about as far as it can go because of this economy. I have been saying over the years that this “squeeze every dollar out of every possible sponsor” mentality is going to end and eventually bite the Tour in the butt. There was no humility, and very little loyalty to long time sponsors unless there was a binding contract. I figured this wasn’t going to happen until Tiger retired or dropped down the rankings – oops.

Both the PGA and LPGA Tours are going to have to rework their tournament pricing. Players will play for whatever is in the pot. There will be a few whiners who cry about not having top end BMW keys handed to them every week, but eventually they will shut up and deal with reality. I wouldn’t be surprised to see both tours shortening their seasons, leaving time for players to play overseas.

Sirak’s One World Government…errrr….Tour isn’t going to happen. Reading his ideas, he seems to forget one thing – it takes a LONG time to fly between continents. We don’t live in the Star Trek world where people just beam from place to place. As sweet as the idea sounds – it’s not going to happen anytime soon.