It could be coming!  From the AP copy on the new schedule unveil:

The World Golf Championships have raised their purses from $8 million to $8.5 million. Still to be determined is the prize money for The Players Championship, which was $9.5 million this year.

If it goes up to $10 million — it has increased each of the last two years — that would match the prize money for the Dubai World Championship that ends the European tour season and is billed as golf's richest event.

"Whether we go to $10 million has nothing to do with Dubai," tour spokesman Ty Votaw said. "It's whether it's right for the tournament and what we're trying to do with The Players. As Tim always does, he'll factor in all the issues that relate to that."

I CALLED IT!

[T]he Dubai World Championship's $10 million prize pool is the largest in the world.  Too bad that Jack Vickers' $10 million tourney was rejected by the Tour in lieu of having Tiger's AT&T National here in DC.  I still expect that the PGA Tour will up the purse for the Players to something like $10.1 million just to stick it to the European Tour.

Game on, George O'Grady!